Elevate the brand to high-end luxury, identify and amplify the core message & re-set the brand internally & externally ; Brand Strategy, Positioning, Social Media Plan, Brand Identity, Typography, Colour Palette & Art Direction.
Redefine Luxury for an Interior Design Studio
Carry out multiple interviews & brand strategy workshops over the course of three months with key stakeholders; prototyping, positioning, defining brand values, tone of voice, mission statement, purpose, and vision for the brand. Aligning the brand identity with the brand strategy — Refreshing brand assets such as typography, art direction & colour palette. Updating all internal assets with the new brand strategy & identity. Devise the social media plan for Instagram & Linkedin.