Ronhill
Rebrand with a contemporary visual language ‘the runner’s running brand’. Build upon the heritage, and develop a digital-focused brand identity ; Brand Identity, Colour Palette & Art Direction.
Rebranding British Running Heritage
Focus on the brand’s specialist running heritage and its unique understanding of the runner’s experience. Elevate the Art Direction & Photography of the brand to reflect technical prowess. Devise a narrative that portrays the mental performance of running.
![](https://freight.cargo.site/t/original/i/18032516f395138b25988c285c1fadaf4f0fa65519a2004432871722e1fd38ec/Rubyy-Rossini_Ronhill_Brand-Identity-GIF_3.gif.gif)
![](https://freight.cargo.site/t/original/i/7c0535cc069c57d8df5f9274a2c4fa287a5d6c3e0395612cfbdaf26490016e3f/Ruby-Rossini_Ronhill_Brand-Identity_7.png)
![](https://freight.cargo.site/t/original/i/17be79aa2431abfbd37118b4a0c372ebaaab202decae0298eaab426d68290da9/Ruby-Rossini_Ronhill_Brand-Identity_6.png)
![](https://freight.cargo.site/t/original/i/b950d052696f8f7a475b27056d0b9635c6c76094032c6815cbefff6f4124c3c2/Ruby-Rossini_Ronhill_Brand-Identity3.png)
![](https://freight.cargo.site/t/original/i/a4cbec2f812fd11394354f8ca27c74558a9f76f831ec66d1c3bb06bc8826f872/Ruby-Rossini_Ronhill_Brand-Identity5.png)
![](https://freight.cargo.site/t/original/i/ca2e3210ff1a1606a65d3380221f1771a4944ff9464228d4f7b560ac84cbb1ac/Ruby-Rossini_Ronhill_Brand-Identity4.png)