Rebrand with a contemporary visual language ‘the runner’s running brand’.  Build upon the heritage, and develop a digital-focused brand identity ; Brand Identity, Colour Palette & Art Direction.

Rebranding British Running Heritage

Focus on the brand’s specialist running heritage and its unique understanding of the runner’s experience. Elevate the Art Direction & Photography of the brand to reflect technical prowess. Devise a narrative that portrays the mental performance of running.

Tuesday Oct 5 2021